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Category Archives: Pitching Your Piece
Getting Ahead
… of the news story, that is. It’s a great strategy to increase your likelihood of publication: if you know that a research report, government announcement or legal decision is about to be released, and your informed opinion about the … Continue reading
Posted in Effective Commentary Strategies, Op Eds by IO Grads, Pitching Your Piece, Publishing Opportunities, Reach and Impact, Uncategorized, Workshop Insights
Tagged analysis, Carissima Mathen, David Watson, Elizabeth Sheehy, insight, newspaper, op ed, Ottawa Citizen, Supreme Court
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Google delivers news hooks as they happen
At our Informed Opinions Writing Compelling Commentary workshops, we ask participants to identify a news hook related to their thesis that will ensure editors view their op ed as timely and relevant. It helps to give them a reason to … Continue reading
How to have impact in under 24 hours
At 3:18 pm Wednesday, University of Victoria law prof Rebecca Johnson sent a three-sentence email to Dave Obee, op ed page editor of the Times Colonist, expressing her interest in writing a commentary about a news story that had appeared … Continue reading
Lessons from the spelling-challenged spammers
You wouldn’t know it from reading this blog, but I get half a dozen notices a day that someone is eager to post a comment on the site. I read every one, hoping against experience that I’ll discover a genuine … Continue reading
Love and hate explained
How is the outpouring of emotion that greeted the death of NDP leader Jack Layton reminiscent of the days and weeks after the 911 attacks on Manhattan and the Pentagon? In an op ed in today’s Toronto Star, Jill Scott, a … Continue reading →